Vietnamese coffee is more than just a beverage—it is a cultural symbol that blends history, tradition, and bold flavor. Rooted in the fertile highlands of Vietnam, coffee has grown into one of the country’s most important exports and a daily ritual for millions.
The Rich History of Vietnamese Coffee Culture
Vietnamese coffee culture dates back to the 19th century when French colonists introduced coffee plants to the Central Highlands. Over time, Vietnam became a powerhouse in robusta production, blending colonial influence with local traditions.
Key milestones in Vietnamese coffee history include:
- French introduction – Coffee plants brought to Vietnam in the 1850s.
- Post‑war expansion – Coffee became a major export in the 1980s.
- Global recognition – By the 2000s, Vietnam ranked second in world coffee exports.
- Modern sustainability – 2020s onward, focus on eco‑friendly farming and premium beans.
Today, coffee is more than a beverage in Vietnam—it’s a social ritual. Cafés serve phin‑brewed coffee, iced milk coffee (cà phê sữa đá), and egg coffee, each reflecting Vietnam’s creativity.
Traditional Brewing Methods: Phin Filter & Beyond
Brewing Vietnamese coffee is an art form. The iconic phin filter remains the most authentic method, producing a slow drip that intensifies flavor.
Popular brewing methods include:
- Phin filter – Stainless steel drip filter for strong, concentrated coffee.
- French press – Adapted for smoother textures.
- Espresso machines – Increasingly used in modern cafés.
- Cold brew – Popular among younger consumers.
- Egg coffee preparation – Whipped egg yolk with condensed milk and robusta.
The phin filter is central to Vietnamese identity, symbolizing patience and depth. While modern methods like cold brew appeal to global tastes, traditional brewing remains the heart of Vietnamese coffee culture.
Top 11 Vietnamese Coffee Brands in 2026
In this article, we’ll explore the leading Vietnamese coffee brands shaping the industry in 2026. Long known as the world’s top producer of robusta beans, Vietnam is now expanding into specialty Arabica and blended coffees that appeal to global tastes.
Trung Nguyen G7 3‑in‑1 Instant Coffee
Trung Nguyen’s G7 line is one of the most recognized Vietnamese instant coffees worldwide. Designed for busy coffee lovers, the 3‑in‑1 sachets combine coffee, sugar, and creamer in a single packet, making preparation effortless while preserving authentic taste.
Key Features of G7 3‑in‑1:
- Item Form: Instant coffee sachets, soluble powder.
- Flavor: Bold robusta with nutty undertones, balanced by sweetness and creaminess.
- Roast Level: Light roast, ensuring smoothness and accessibility for global consumers.
- Convenience: Just add hot water for a ready‑to‑drink cup.
- Global Reach: Exported to more than 60 countries.
This product appeals to students, professionals, and travelers who want a quick yet flavorful coffee experience.

TNI King Coffee 3‑in‑1 Instant
Founded by entrepreneur Lê Hoàng Diệp Thảo, King Coffee has rapidly expanded into global markets. Its 3‑in‑1 instant coffee sachets are crafted to deliver a strong, creamy cup that reflects Vietnam’s bold coffee tradition.
Key Features of King Coffee 3‑in‑1:
- Item Form: Single‑serve sachets containing soluble coffee, sugar, and creamer.
- Flavor: Rich robusta taste with creamy sweetness; available in “Rich” and “X3” stronger blends.
- Roast Level: Medium roast for the standard blend, with darker roast options for extra strength.
- Versatility: Suitable for both casual drinkers and those seeking high caffeine content.
- International Presence: Distributed across Asia, Europe, and North America.
King Coffee’s 3‑in‑1 stands out for its bold branding and emphasis on energy. The medium roast provides balance, while the dark roast X3 caters to those who crave intensity.

Vinacafe Instant Coffee Mix
Vinacafe is one of Vietnam’s oldest and most trusted instant coffee brands. Known for its creamy sweetness and balanced flavor, the Instant Coffee Mix combines coffee, sugar, and non‑dairy creamer in a single sachet.
Key Features of Vinacafe Instant Mix:
- Item Form: Instant coffee sachets, soluble powder.
- Flavor: Smooth, sweet, and creamy with mild coffee notes.
- Roast Level: Light to medium roast, ensuring a gentle taste.
- Convenience: Ready in seconds—just add hot water.
- Legacy: Established brand trusted across Vietnam for decades.
It’s especially popular among younger drinkers and families who prefer a milder taste compared to the bold phin‑brewed robusta.

ChestBrew Moon Bear – Vietnamese Whole Bean Coffee
ChestBrew’s Moon Bear Whole Bean Coffee is crafted for coffee enthusiasts who prefer grinding and brewing beans themselves. Sourced from Vietnam’s Central Highlands, it emphasizes strength, smoothness, and authenticity.
Key Features of ChestBrew Moon Bear:
- Item Form: Whole bean coffee, packaged fresh.
- Flavor: Bold robusta with chocolatey notes, smooth finish, and high caffeine content.
- Roast Level: Medium‑dark roast for intensity and depth.
- Brewing Flexibility: Suitable for drip, French press, pour‑over, or cold brew.
- Brand Identity: U.S.–Vietnam collaboration highlighting premium robusta.
Moon Bear appeals to coffee lovers who want a strong, energizing cup without bitterness. Its smooth finish makes it ideal for those who enjoy robusta’s power but prefer a refined taste.

Copper Cow Coffee Vietnamese Pour‑Over
Based in the U.S. but sourcing beans directly from Vietnam, it offers single‑serve pour‑over packs that allow anyone to brew authentic Vietnamese coffee without special equipment.
Key Features of Copper Cow Pour‑Over:
- Item Form: Single‑serve pour‑over filters with ground coffee.
- Flavor: Bold robusta base with chocolatey notes; available in creative flavors like Vanilla, Churro, and Salted Caramel.
- Roast Level: Medium roast for balance between strength and smoothness.
- Sustainability: Direct trade sourcing and eco‑friendly packaging.
- Convenience: Portable design—just add hot water for a fresh brew.
Its flavored options make Vietnamese coffee approachable for new audiences, while its sustainability practices resonate with eco‑conscious consumers.

Saigon Phin Daklak Coffee
Saigon Phin Daklak Coffee represents the soul of traditional Vietnamese brewing. Using beans from Buôn Ma Thuột in Daklak province—Vietnam’s coffee capital—it is roasted in the classic style to highlight robusta’s boldness.
Key Features of Saigon Phin Daklak:
- Item Form: Ground coffee, medium grind, packaged for phin brewing.
- Flavor: Strong, bitter‑sweet robusta with earthy undertones.
- Roast Level: Dark roast for depth and intensity.
- Origin: Buôn Ma Thuột, Daklak—renowned for high‑quality robusta beans.
- Best Brewing Method: Traditional phin filter for authentic taste.
This coffee appeals to purists who value the ritual of brewing. The phin method emphasizes patience, producing a concentrated cup often paired with condensed milk for the famous cà phê sữa đá.

Highlands Coffee Instant Mix
Highlands Coffee is one of Vietnam’s most popular café chains, and its Instant Mix brings the familiar taste of its drinks into a convenient sachet. Designed for busy lifestyles, this product combines coffee, sugar, and creamer to deliver a smooth, balanced cup in seconds.
Key Features of Highlands Instant Mix:
- Item Form: Instant coffee sachets, soluble powder.
- Flavor: Mild robusta taste with creamy sweetness, inspired by café‑style drinks.
- Roast Level: Light to medium roast for a gentle, approachable flavor.
- Convenience: Quick preparation—just add hot water.
- Brand Identity: Trusted café chain with nationwide recognition.
Its lighter roast and creamy texture make it suitable for those who prefer a softer, less bitter coffee compared to traditional phin brews.

Nguyen Coffee Supply Loyalty Blend
Nguyen Coffee Supply is a U.S.‑based company dedicated to promoting Vietnamese specialty coffee. Its Loyalty Blend is crafted from a mix of robusta and Arabica beans sourced directly from Vietnam, highlighting both strength and smoothness.
Key Features of Loyalty Blend:
- Item Form: Whole bean or ground coffee, freshly roasted.
- Flavor: Bold robusta notes balanced with Arabica’s smooth, fruity undertones.
- Roast Level: Medium‑dark roast for depth and complexity.
- Sourcing: Direct trade with Vietnamese farmers, ensuring sustainability.
- Versatility: Suitable for multiple brewing methods, from phin filter to espresso.
Its combination of robusta and Arabica creates a layered flavor profile that reflects Vietnam’s evolving coffee industry.

BAZAN COFFEE – Vietnamese Whole Bean Coffee
BAZAN COFFEE is crafted for those who crave intensity. Sourced from Vietnam’s Central Highlands, this whole bean robusta is roasted dark to emphasize boldness, high caffeine, and a lingering bitter‑sweet finish. It’s marketed as “too strong,” appealing to drinkers who want maximum energy and flavor.
Key Features of Bazan Robusta Dark Roast:
- Item Form: Whole bean coffee, freshly packaged.
- Flavor: Strong, earthy, bitter‑sweet with chocolate undertones.
- Roast Level: Dark roast for maximum intensity.
- Origin: Central Highlands, Vietnam—renowned for robusta production.
- Best Brewing Methods: Espresso, French press, or phin filter for concentrated strength.
The dark roast highlights robusta’s natural bitterness while smoothing it with chocolatey notes, making it a favorite among strong coffee enthusiasts.

Conihat Whole Bean Coffee – 100% Vietnamese Premium Arabica
Conihat Coffee focuses on Vietnam’s growing Arabica sector, offering premium whole beans that highlight smoothness and complexity. Sourced from high‑altitude farms, this Arabica is carefully roasted to preserve fruity notes and a refined aroma, appealing to specialty coffee drinkers.
Key Features of Conihat Arabica:
- Item Form: Whole bean coffee, premium packaging.
- Flavor: Smooth, aromatic, with hints of fruit and mild acidity.
- Roast Level: Medium roast to balance brightness and body.
- Origin: High‑altitude regions of Vietnam, ideal for Arabica cultivation.
- Best Brewing Methods: Pour‑over, drip, or espresso for nuanced flavor.
Its medium roast preserves natural sweetness and complexity, making it suitable for slow brewing methods that highlight subtle flavors.

VIXI Coffee Bean Blend
The VIXI Coffee Bean Blend is crafted from carefully selected Vietnamese beans, roasted to a dark profile that emphasizes strength and depth. It’s ideal for those who prefer a robust flavor with a lingering finish, whether brewed in a phin filter, French press, or espresso machine.
Key Features of VIXI Coffee Bean Blend:
- Item Form: Whole bean coffee, packaged in a 12‑ounce bag.
- Flavor: Bold, earthy, with chocolate and nutty undertones; smooth finish despite high intensity.
- Roast Level: Dark roast, highlighting robusta’s natural strength and delivering a powerful caffeine kick.
- Brewing Methods: Suitable for phin filter, French press, drip, or espresso.
- Identity: Premium Vietnamese blend designed for strong coffee drinkers.
The dark roast ensures a concentrated taste, while the smooth finish makes it enjoyable without overwhelming bitterness.
